BOARDWALK souvenir T-shirt
Dice, cards and a slot machine taking a jaunty walk. Available in white, red or black, assuming your size is still on the hook.
Modern garment view based on the surviving Boardwalk shirt print
The Gift Shop
Everything you forgot to pack. Plus several things nobody should have invented.
It was a bright, cramped counter opening directly into the casino: shirts overhead, racks in the aisle, mugs stacked wherever a mug would balance, and one clerk who knew exactly where the aspirin was. The few surviving Boardwalk keepsakes sit among the kind of souvenirs that crowded Las Vegas shops of the era.
A newly illustrated memory of the shop, built around the surviving shirt print and period souvenirs. Full provenance.
Aisle one · souvenirs
Take a little Las Vegas home.
The real shop sold dolls, refrigerator magnets, postcards, coffee mugs, T-shirts and ordinary travel necessities. The Boardwalk shirt, postcard and casino deck survive; the rest are labeled period stand-ins.
The entire history lesson: Norm Jansen opened Holiday Gifts in 1972, put slot machines between the postcards, and the shop eventually bought the hotel. That is genuinely wonderful. The history page has the rest. Here, we shop.
- 1Fill your cart. Every card’s button drops one in - no account, no money, no consequences.
- 2Ring the register. Avis comps the lot - the till took its last real dollar in 2006.
- 3Keep the receipt. Print it or save it as a PDF - a VOID souvenir of the store that grew a casino.
Souvenirs · Novelty · Things for the folks back homeNo sensible purchases beyond this point
Postcards from the fun place
The tower, Jocko, the pylon, and a sky that was never quite this purple. Address it before you lose the stamp.
Actual Boardwalk postcard art · c. 2002
The pen your aunt confiscated
Tilt it one way: a glamorous showgirl. Tilt it back: considerably less costume. Writes badly in both positions.
Owner-supplied object photograph · period-typical reference
Betty, sitting in dice
A tiny cartoon woman, novelty sunglasses and gambling equipment in one purchase. The souvenir industry has completed its work.
Period gift-shop photograph by m @ r i t e s s
Nevada, plus dice
A state outline and two tiny cubes, because geography should jingle loudly against the ignition.
Period souvenir photograph by dujarandille
The picture lighter
A pin-up on the front and an actual flame on top. Sold before every object required a charging cable and a terms-of-service agreement.
Period novelty photograph by Funkomaticphototron
A plaque with opinions
For when your refrigerator magnet did not insult enough guests. Choose from marriage, money, dieting and several views on relatives.
Period gift-shop photograph by Anngogh
Table-played casino deck
Canceled, re-boxed, and ready for gin rummy at home. The most respectable object on this wall by a dangerous margin.
Actual surviving Boardwalk casino deck
All the casinos mug
A pedestal mug crowded with names from the Strip and downtown. Several are already gone; the coffee remains indifferent.
Vintage souvenir photograph by MachoMachismoVintage
Choose your vice mug
Dice, roulette, cards or slots. Four ways to say your morning coffee has already made some poor decisions.
Period souvenir photograph by umdarc
The relationship shirt
A complete assessment of your traveling companion, printed in green and helpfully supplied with an arrow.
Period gift-shop photograph by missmeow
The sign, now dishwasher-safe-ish
Take home the famous welcome sign without the traffic, the median or the wedding party waiting for you to move.
Period souvenir photograph by Monimania
The last-chance counter
Small enough to fit in the suitcase. Unfortunately.
Twenty-two more ways to prove you went to Las Vegas: useful objects rendered less useful by dice, showgirls and the Welcome sign. These period stand-ins fit the era but are not claimed as Boardwalk inventory.
Casino salad technology
The only utensils qualified to toss iceberg lettuce near a roulette table.
Photo: Acadian Crochet · ARR
Dice clock
Always tells you exactly how late the buffet has been closed.
Photo: avlxyz · CC BY-SA
Uncanceled cards
For people who find the actual casino deck suspiciously affordable.
Photo: BermudaRam · ARR
The ceremonial spoon
Too small for soup, too important for the silverware drawer.
Photo: Buzz-GT · ARR
Fabulous serving tray
Every vanished casino, available beneath a cheese ball.
Photo: Calsidyrose · ARR
Guitar snow globe
Fire, snow and a guitar finally resolve their differences.
Photo: DrSlippers2007 · ARR
The required magnet
Legally every Vegas kitchen must have one by the takeout menus.
Photo: f l a m i n g o · ARR
Showgirl bottle opener
She came to entertain and stayed to open root beer.
Photo: FranMoff · ARR
Dice that left the table
Not casino regulation. Extremely refrigerator-shelf regulation.
Photo: Joelk75 · CC BY
Vice starter kit
A shot glass and dice lighter, sold together to save time.
Photo: Like That One · ARR
Your name, probably
Karissa is in stock. Everyone else can check the spinning rack.
Photo: lil 1/2 pint · ARR
Loaded lollipop
Green, cubic and almost certainly one uninterrupted flavor.
Photo: mkkmypet · ARR
Three-casino coffee
Choose Circus Circus, Stardust or Sands. Time chooses the rest.
Photo: nebspinner · ARR
Soup of the Strip
A mug wide enough for chowder and several questionable landmarks.
Photo: NeedorWant · ARR
Wrong state, same rack
A Grand Canyon thermometer wandered onto the Las Vegas counter. Tourism has always respected borders approximately.
Photo: Osdu · ARR
Western shot glasses
Covered wagons, but for the beverage that makes walking difficult.
Photo: pam sattler · ARR
One enormous die
The other one is somewhere beneath the postcards. Good luck.
Photo: raaen99 · ARR
The formal magnet
For refrigerators that find glitter beneath their station.
Photo: RefrigeratorMag.net · ARR
Vegas Girl lip gloss
Scented like Nevada, which raises several reasonable questions.
Photo: roxy.toxic · ARR
Star-shaped snow globe
Snow belongs in the desert when the container is difficult enough to dust.
Photo: shaylyn2009 · ARR
The airport shirt
A joke your family will understand immediately and enjoy much later.
Photo: Tacky Tourist Photos · ARR
The whole counter, boxed
Dice, chips and a shot glass: the gift for someone with one available shelf.
Photo: Zorro1968 · ARR
ARR = All Rights Reserved. Every photograph is credited; rights and removal information are listed in Credits & Sources.
Aisle two · oh, right
Everything the suitcase forgot.
This was also a sundries shop. The glamorous Strip vacation eventually needs aspirin, toothpaste and enough sunscreen to reconsider every choice made since landing.
Shop the necessitiesTravel aspirin
Placed beside the register through years of careful customer research.
Aspirin documented in the real gift shop
Toothpaste
One ounce. Four dollars less than whatever the airport charged.
Period hotel-sundries stand-in
Suntan lotion
The product that was here at the beginning, back when Holiday Gifts was only a shop.
Documented as Holiday Gifts stock in 1972
Prepaid phone card
Call home. Tell them you are winning. Speak quickly before the truth changes.
Period 1990s–early-2000s stand-in
Shelf key: “Boardwalk” marks an item or category recorded at the property. “Period stand-in” marks something typical of late-1990s and early-2000s Las Vegas gift shops.
Front counter · cashier: Avis
Your cart.
Nothing yet. Go buy something that will puzzle your family when they clean out a drawer in 2046.
Cart total:
$0.00
in blended 1997–2005 dollars
Ringing up comps every cent - and prints you a souvenir receipt.
The register has comped $0.00 since July 2026. It remembers dollars; it never takes them.
One small problem
The register rang its last real sale at noon, January 9, 2006.
The house has comped your entire cart. No payment or personal details are taken; nothing in this memorial is for sale.
Your browser’s print dialog can save the receipt as a PDF - frame it, fridge it, or file it under 2006.
Did you actually buy something here - a shirt, a magnet, a doll, a pen we cannot describe in front of the children? Tell the guestbook. The best gift-shop inventory is still sitting in somebody’s junk drawer.
This is the fun place to be … wish you were here.